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Introducing the Pepeha Hoodie from Whūmeke, a Māori-owned brand deeply committed to the revitalization and reclamation of cultural identity. Inspired by the rich heritage of Aotearoa, this hoodie is more than just clothing; it represents a powerful symbol of connection and pride.

Crafted with care, the Pepeha Hoodie showcases the Whūmeke logo on the front, proudly affirming the brand's Māori heritage. However, it is the exquisite designs running down the spine that truly tell a story. These intricate patterns depict the sacred maunga (mountain), awa (river), Waka (vessel), marae (meeting house), and iwi (tribe). Deliberately positioned along the spine, they embody the deep-rooted belief that our identity is intertwined with our physical form, our tinana.

As the first release from Whūmeke, this hoodie is a testament to the enduring spirit of cultural resurgence. Available exclusively in black, it has been meticulously tested during the cold seasons, ensuring optimal warmth and comfort. With sizes ranging from XS to 5XL, it embraces the diverse body types of our community.

The Pepeha Hoodie is not just an everyday garment; it carries a deeper significance. It is an invitation for those beginning their journey of reclaiming their Māori culture, as well as a warm embrace for those who cherish indigenous traditions. Wear it with pride during casual outings, or let it be your understated attire for meaningful Māori hui, like a Matariki Hautapu. And when you glance at your hoodie, you will find a unique advantage: a basic template of a 'Pepeha' adorning your back. It serves as a constant reminder of the structure and power of your Pepeha, offering support and guidance as you navigate your cultural voyage.

Embrace your heritage and celebrate the beauty of Māori culture with the Pepeha Hoodie from Whūmeke. With each stitch, it embodies the collective journey of reclamation and the enduring legacy of our ancestors.

Pepeha Hoodie - Black

SKU: 0001
$90.00Price
Color: Black
  • Regular fit
    Mid weight, 290 GSM
    80% cotton 20% polyester anti-pill fleece
    Pullover hood, raglan sleeves, kangaroo pocket, lined hood, tonal drawcord
    Sleeve cuff ribbing, preshrunk to minimise shrinkage

    Sizing Chart available below description

  • At Whūmeke, we want you to be completely satisfied with your purchase. We have established a refund and exchange policy that incorporates the values of manaakitanga (hospitality) and whakawhanaungatanga (building relationships) to create a positive and respectful shopping experience. Please read the following guidelines carefully:

    Refunds:

    - If you are not satisfied with your purchase, we offer a refund within 30 days of the original purchase date.

    - The item must be unused, unwashed, and in its original condition with all tags attached.

    - To initiate a refund, please contact our customer support team with your order details.

    - Once we receive the returned item and it meets the refund criteria, we will process your refund, excluding any shipping fees.

    Exchanges:

    - If you wish to exchange your item for a different size or color, we offer exchanges within 30 days of the original purchase date.

    - The item must be unused, unwashed, and in its original condition with all tags attached.

    - To initiate an exchange, please contact our customer support team with your order details and the desired size or color for the exchange.

    - Once we receive the returned item and it meets the exchange criteria, we will process the exchange and ship the new item to you. Please note that any price differences will be handled accordingly.

    Return Shipping:

    - Customers are responsible for the return shipping costs unless the item received was defective or incorrect.

    - We recommend using a trackable shipping method to ensure the safe return of the item.

    - In the case of a defective or incorrect item, please contact our customer support team, and we will provide further instructions and cover the return shipping costs.

    Non-Refundable and Non-Exchangeable Items:

    - For hygiene reasons, we cannot accept returns or exchanges on items such as undergarments, swimwear, or earrings, unless they are defective or incorrect.

    - Please note that the refund will be issued using the original payment method, and it may take several business days for the refund to reflect in your account, depending on your bank or payment provider.

    We strive to provide exceptional customer service, and if you have any further questions or concerns regarding our refund and exchange policy, please don't hesitate to reach out to our dedicated customer support team.

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